All Artean Skincare products shortlisted for the ENBA 2025

Artean Skincare is proud to announce that all its signature products — the Youthful Glow Serum, the Radiance Exfoliating Gel, and the Rich Regenerative Cream — have been officially shortlisted for the prestigious European Natural Beauty Awards 2025 (ENBA). This recognition highlights the brand’s commitment to naturality, efficacy, and uncompromising quality.

Strict selection criteria

The ENBA are renowned for their exceptionally high standards. To be accepted for evaluation, each product must:

• Contain at least 99% ingredients of natural origin, in compliance with leading European certifications for natural cosmetics — a threshold that eliminates a large number of applications at the very first stage (ENBA criteria).

• Pass a thorough formulation review, with all INCI lists examined in detail by the organisers.

• Be among the small percentage of products retained — only about 17% of all submitted entries make it through to the evaluation phase.

A thorough, months-long evaluation

Once shortlisted, Artean Skincare products will undergo 12 weeks of real-life testing by:

• Around 50 European stars (actors, athletes, public figures) assessing sensorial experience and perceived efficacy.

• An industry expert jury — including formulators, retailers, and sustainability specialists — evaluating innovation, formulation, and ecological coherence.

• A media jury composed of beauty journalists and influencers, analysing storytelling impact and relevance.

To be awarded the Excellence Prize, products must achieve a minimum overall score of 4.0/5 across combined criteria of effectiveness and sensorial experience.

What this means for Artean Skincare

This shortlist is more than recognition — it is:

• Validation of the real efficacy of our products, beyond marketing claims.

• Confirmation of our commitment to natural, transparent formulations with no compromise.

• A unique opportunity for visibility within the European beauty industry, as part of an event taking place in Paris during Fashion Week on 29 September 2025 (ENBA event details).

Results to be announced September 2025

The winners will be revealed at the awards ceremony during Paris Fashion Week in late September 2025. Whatever the final outcome, being among the finalists is already a significant milestone.

Artean Skincare thanks its community for its trust — it is thanks to this shared dedication that our skincare can embody a more responsible, natural, and high-performing future.